Skip to content

Print MIS: Targeted and Tactical Direct Mail Solutions

The automation of direct mail—whether it’s 1:1, mass, or corporate—always maintains a personal touch, yet its creation, shipping, and tracking require tactical and operational considerations.

 

In this session... 

When executed effectively, the production of direct mail for transactional, in-plant, and commercial printers transcends mere relevant content and personalization. It opens avenues for pipeline growth, enhances retention, and fosters employee engagement while delivering measurable ROI.

Don’t miss this chance to gain valuable insights from Josh and David.

  • What market opportunities exist for integrating direct mail capabilities into your core business?

  • How does data management and real-time information enhance business decision-making and resource optimization?

  • Examples from the real world underscoring the success of direct mail and Management Information Systems (MIS), highlighting both ROI and operational achievements.

Meet the Presenters

Duncan Ellis
Duncan Ellis
General Manager | Avanti, A
Print ePS Company

Duncan leads daily operations and oversees software implementations that drive client success. He joined Avanti in 2017 after more than a decade at Xerox Canada, where he worked with Fortune 500 clients in sales and management roles.

He emphasizes project management, training effectiveness, and continuous improvement, and has been recognized with three President’s Club awards. Duncan holds three degrees from the University of Toronto, including a Master of Education from OISE.

Josh Perkins
Josh Perkins
Director of Product Management | Avanti, A Print ePS Company

Josh leads product strategy and design to deliver automated business workflow solutions that exceed customer expectations.

With two decades at Avanti, he has shaped many key features, including the JDF Framework, drawing on his background in customer support and product management.